Just Because: How To Spend $250 At Windup New York
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Image: Hodinkee
Editor-in-Chief James Stacey and Deputy Editor Tim Jeffreys take on a $250 shopping challenge at the 2026 Windup Watch Fair in New York. The eleventh edition of the free show brought more than 160 brands to Center415 on Fifth Avenue, mixing independent and established watchmakers with a few tech, outdoor and travel labels. The accompanying video follows each editor as they decide how best to spend the budget.
Hodinkee's Meyme Nakash presents a video in which James Stacey and Tim Jeffreys each try to make the most of $250 at the Windup Watch Fair. The challenge pits the two editors against each other to see who makes the best haul at the fair, which hosts more than 160 brands at Center415 on Fifth Avenue.