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Photo Report: Milan Watch Week 2026

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Image: Hodinkee

Tim Vaux of Hodinkee photographs the wrist spotting and exhibits at Milan Watch Week 2026, from a Hermès Cape Cod Automatique to a Patek Philippe Golden Ellipse 3930. Vaux praises the Italian Watch Spotter team behind the show for understanding what works at watch events.

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HodinkeeEvent

Photo Report: Milan Watch Week 2026

By Tim Vaux

Tim Vaux of Hodinkee reports from Milan Watch Week 2026, held at Palazzo Mezzanotte, where 57 brands took part and over 14,000 visitors came from more than 50 countries. Vaux contrasts the show with Dubai Watch Week, noting that the Milan team at Italian Watch Spotter has only twenty people and that its experience of press trips and brand visits shapes features such as screened live walks, appointment-free brand visits and a long lunch encouraged over pizza. The show ran alongside Patek Philippe's Watch Art Grand Exhibition at Palazzo delle Scintille, and the joint Milan Watch Week and Dubai Watch Week 'Off Grid' event announced Dubai Watch Week 2027 for November 17 to 21. The photographs cover wrist spotting from Hermès and Gerald Genta to vintage Patek Philippe and Cartier pieces. Vaux calls Milan a city that is becoming a capital for watches and closes by thanking the organizers.

  • Liked: Milan Watch Week's team knows what works at watch events
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